Svedka is a 40% ABV vodka from Sweden. It is filtered with Charcoal. The vodka is produced by Constellation Brands and imported by Spirits Marque One, LLC. The quality is amazing. Svedka is among the few upper echelon vodkas priced for the lower part of the middle shelf. We don't know what will happen between now and 2033, but we do know that Svedka is a great vodka right now. We highly suggest giving Svedka a try. THE SHOT: Svedka is totally flavorless while cold. It sits well in the mouth, not causing any odd effects. On the way down there is a very, very mild bitter flavor in the back of the mouth, and a very, very slight burn. These are barely detectable at all and not worth mentioning except in the realm of a review. You can skip the chaser on this very palatable vodka. THE MIXED DRINK: After such a wonderful experience with the straight vodka, we mixed Svedka with Welch's White Grape Cherry at about fifty-fifty. The vodka is barely detectable, even at such a high mix. The vodka doesn't interfere with the juice and the aftertaste is no different than you'd expect from the juice alone.